MBA Department of CEC, Landran organized an engaging and innovative event titled “Brand Battles.” This competition was designed to enhance students’ creativity, marketing skills, and understanding of brand strategies. It provided a platform for teams to showcase their ability to promote a brand of their choice using role plays, presentations, jingles, props, and creative demonstrations.
The event enabled students to practically apply concepts of branding, consumer behaviour, marketing communication, and positioning through interactive and competitive performances.